Where strategy meets action. We help retail leaders make confident decisions and create meaningful, lasting growth.

Strategic Leadership to Help Retail Brands Grow, Pivot, & Thrive|

Strategic Leadership to Help Retail Brands Grow, Pivot, & Thrive|

Strategic Partnerships

We partner with retail founders, CEOs, and leadership teams to provide high-impact, flexible support tailored to your needs. Whether you’re seeking ongoing strategic leadership, an intensive planning session, or targeted problem-solving, we design a partnership that meets you where you are, and helps get you where you want to be.

From diagnosing challenges to defining priorities, we work closely with you to build a clear, actionable roadmap for growth. Through hands-on, collaborative consultancy, we guide transformation that’s not just strategic, but sustainable, helping you lead with clarity, confidence, and control.

  • Big-picture planning, financial health, and positioning

    • Financial Analysis & Restructuring – Strengthening profitability through pricing strategy, cost control, and commercial insight.

    • Market Research & Competitor Analysis – Identifying your market position and uncovering new growth opportunities.

    • Brand Positioning & Strategic Alignment – Ensuring your brand story, offer, and audience are aligned for long-term relevance and impact.

  • Marketing, sales channels, and customer engagement

    • Retail Marketing – Creating integrated strategies to drive awareness, engagement, and sales across every channel.

    • E-commerce & Digital Strategy – Enhancing online presence through website optimisation, digital marketing, and customer journey design.

    • Wholesale & B2B Growth – Expanding into wholesale markets through targeted stockist strategies and partnership development.

    • Merchandising & Product Strategy – Optimising product assortment, pricing, and inventory to improve sales, margins, and sell-through.

  • Day-to-day business efficiency and customer experience

    • Operational Excellence – Streamlining systems, processes, and supply chains for smoother operations and better profitability.

    • Customer Experience & Loyalty – Elevating customer journeys to build retention, loyalty, and repeat sales across channels.

    • Leadership & Team Development – Strengthening leadership capability and building empowered, high-performing teams.

    • Physical Retail & Store Strategy – Optimising store layout, service standards, and in-person experiences to drive in-store engagement.

Our company ethos

At Strut Solutions, we bring over 20 years of retail experience spanning global brands, independent businesses, and every level in between. We’ve seen firsthand what it takes to lead a brand through growth, change, and challenge, and we know it’s never one-size-fits-all.

Our approach is grounded in clarity, structure, and purposeful action. We work as a strategic partner to founders, CEOs, and leadership teams, embedding ourselves in your business to guide transformation, unlock opportunity, and build sustainable, long-term growth.

We’re here to bring direction, momentum, and leadership when you need it most, helping you move from overwhelm to alignment, from reaction to intention.

Because with the right strategy, structure, and leadership in place, founders don’t just grow. They lead. They thrive. They transform.

Contact Us

Ready to Take the Next Step?

Whether you need a strategic partner to guide transformation or a focused session to tackle key challenges, we're here to help. Let’s build a plan that moves your business forward with confidence.